Good American Debuts Petite Denim Line, Embracing Body Diversity with Style

Good American
Good American

Good American, the forward-thinking fashion brand co-created by Khloé Kardashian, has broadened its horizons by venturing into the petite market with the introduction of Good Petite Denim.

This strategic expansion enriches the brand’s already inclusive sizing range, catering to the specific needs of women 5’4″ and under.

The newly launched collection showcases an array of 16 essential denim pieces, from the form-fitting Good Petite Skinny Jeans to the elegantly flared Good Petite Flare Jeans. Each style is thoughtfully designed with inseams ranging from 25 to 28 inches, ensuring a tailored fit that enhances the silhouette of petite frames.

But the innovation extends beyond just shorter inseams. Good American has meticulously adjusted other key aspects of denim design to better accommodate the petite physique. This includes a modified rise to fit shorter torsos and a recalibrated knee placement to align with the natural proportions of shorter legs, ensuring both style and comfort.


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Exclusively available through Good American’s online platform, this new petite line is a testament to the brand’s unwavering commitment to inclusivity and diversity in fashion. Good American continues to challenge industry norms by providing trendsetting designs that cater to a broad spectrum of body types.

Since its establishment in 2016, Good American has been at the forefront of inclusive fashion, steadily increasing its range of products and sizes. Today, the brand proudly offers an extensive selection of sizes from 00 to 32 across various categories, including womenswear and swimwear, truly embodying its mission to cater to “women of all sizes.”

With the launch of Good Petite Denim, Good American not only fills a significant gap in the market but also reinforces its position as a trailblazer in the movement towards a more inclusive and diverse fashion industry.